PRETTY MUCH EVERYTHING: The Whole Story Behind Our Book with Aaron Draplin


We got a book deal! That mythical call up to the big leagues. Hear the harrowing account of making our first book. From the contracts to the scheming, from the pagination to the design, from the tears to the nightmares…we'll share what it’s like to cram your whole half-wit career into 256 pages. And yes, the book has typos, and so does life. We’ll show examples of both from the making of Pretty Much Everything. Print’s not dead! Let this talk be proof. The entire presentation is dipped in Pantone Orange 021.

There will be merch, books, and book signing before and after the lecture. Bring your sharpies.

About Aaron

Located in the mighty Pacific Northwest, the Draplin Design Co. proudly rolls up its sleeves on print, identity, web development, illustration and Gocco muscle projects. We make stuff for Coal Headwear, Union Binding Co., Richmond Fontaine, Field Notes, Esquire, Nike, Wired, Timberline, Chunklet, Incase, Giro, Cobra Dogs, Burton Snowboards, Hughes Entertainment, Megafaun, Danava, Ford Motor Company, Woolrich and even the Obama Administration. They pride themselves on a high level of craftsmanship and quality that keeps ‘em up late into the wet Portland night. Draplin Design Co.’s “Proud List of Services” includes graphic design, illustration, friendship, clipping pathery, garying, jokes/laughter, campfire strummin’, road trip navigation, trust, guitar tuning, gen’l conversation, culture critique, color correcting, existential wondering, bounty hunting, heavy lifting, advice, a warm meal, simple ideas and occasional usage of big words.

Event Details

WHEN: Tuesday, May 30, 2017
5:30–6:30 Registration, book sales, and snacks
6:30–7:30 Lecture
7:30–7:45 Q&A

WHERE: Newport Beach Civic Center, Community Room, 100 Civic Center Dr, Newport Beach, CA 92660

AIGA Members $20
Friends $30
Non-Members $40



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Please note that by RSVPing to this event you are agreeing to receive communications from AIGA OC, the Art Institute Orange County, and General Assembly.
Seats are on a first come, first serve basis. A ticket does not guarantee entrance to this event. Please arrive early in order to ensure a seat.


This event is hosted in partnership with General Assembly and the Art Institute Orange County.



When & Where
Tue, May 30, 2017 5:30 PM - 8:00 PM PDT
Newport Beach Civic Center, Community Room
100 Civic Center Dr
Newport Beach, CA 92660